Course Title
Sustainability in the French Agriculture Sector
Professor
William Martin, Clinical Professor of Business Administration
Date
December 2024
Destination City
Paris and Tours
Course Description
France is the leading agricultural nation in the EU, and a dominant player in a broad array of food and wine categories. France also has many strong, time-honored traditions attached to the production and consumption of food and wine. And, yet, the French consumers, government, and producers in each link of the agricultural supply chain have been at the vanguard of sustainability discussions and innovative solutions for years. In 2018, according to the Economist Intelligence Unit and the Barilla Center for Food and Nutrition Foundation, France was the top ranked nation on the Food Sustainability Index.
The French have a lot at stake (economically, socially, culturally, and politically) when it comes to sustainability issues and potential solutions in the agricultural sector. As future business leaders, Tuck students will be faced with managing sustainability questions and making decisions and trade-offs on behalf of the organizations and communities in which they operate.
During this GIX, you will meet business executives, producers, policy makers, influencers, and ordinary citizens to learn more about the forces driving sustainability issues in the French agricultural sector. This global experience will also provide students with an opportunity to hone their intuition, seek different perspectives from a wide variety of stakeholder groups, and navigate contentious ground more effectively in the future. Let us learn from experiences in France in order to make better, more informed decisions going forward.