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Analytics 1 (AN1)

Subject Areas:

Marketing, Operations and Management Science

Description

The two-course sequence in Analytics introduces methods for modeling decision problems, understanding data, and using models and data to make wise decisions. Analytics 1 begins by studying probability and decision-making under uncertainty. We then discuss spreadsheet modeling and optimization. We illustrate these analytic methods in a variety of managerial settings (including marketing, operations, and finance) and in a variety of industries. The course will emphasize hands-on experience with Excel, with Excel add-ins, and will discuss the role of AI tools such as ChatGPT in these contexts.