What’s Next after Pokémon GO?

If you don’t know what a Squirtle, a Psyduck, or a Jigglypuff is, you may be among the few who haven’t been captivated yet by Pokémon GO, a sort of virtual scavenger hunt. Briefly, the game layers computer-generated creatures over real-time maps on a player’s iOS or Android smartphone. The technology, called augmented reality (AR), is a far cry from the falling puzzle tiles of Tetris, which dominated game consoles and computer screens in the 1980s. Its success raises a lot of questions, not the least of which is, where do video games go from here? And where will these innovations come from?

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